To make the beer-loving Dutch notice Heineken’s new cider, we made up a village in the heart of Holland, filled it with kind-hearted giants, perfectly synced twins, inquisitive boy scouts and other loveable characters, and then had them follow a mischievous little fox… Now, it wasn’t easy, but in the end it was the thrill of the chase and the rewarding taste of a knisperfrisse cider that ultimately made them feel alive! The delightfully quirky film by Jeroen Annokkee is accompanied by equally quirky cinemagraphs by the twins Andy and Chris Rudz.
Director: Jeroen Annokkee
Production company: Annomann
DOP: Rutger Storm
Music: Wave and Balkan Beat Box
Track: Bulgarian Chicks
Direction and VFX: Chris and Andrzej Rudz